Our journey to responsible travel
Welcome to Tourism with Heart, where every journey begins with purpose. Discover what inspired us, what drives our mission, and how we empower you to travel with impact.

The awakening: a personal journey to purpose
Our story began in 2017 with a transformative trip to a Caribbean country. While enjoying the luxuries of a resort, a stark reality emerged. Just a short distance from the opulent accommodations, local citizens lived in poverty, restricted from accessing their own beaches by armed guards. This profound realization, that my enjoyment inadvertently contributed to their struggle, sparked an epiphany. My vacation was overshadowed by the testimonies of the locals, and I felt a deep need to change how we travel.

Empowering conscious choices for a better world
At Tourism with Heart, we aspire for travelers to make informed decisions that resonate with their personal values. We want you to be confident that your travel dollars support communities, people, and environments in ways you believe in. Our goal is to empower you to direct your tourist spending towards destinations that align with your priorities for human rights, sustainability, education, and overall well-being.

Unbiased rankings, true transparency
Tourism with Heart stands apart from other travel guides and agencies. We are not here to sell you on one country over another. Instead, we offer an unbiased ranking system, based on all available information, that can be updated as frequently as quarterly or at least annually. This commitment to transparency ensures you receive the most current and objective insights for your travel decisions.
"The core belief is that each individual can make informed decisions about how their money is best placed."
- The Tourism with Heart Team